Sunday 13 March 2011

Study Reveals How Superfast Broadband Could Boost Rents

Landlords who provide fast broadband are likely to get higher rents a survey has indicated.

A study by website ISP Preview has found that fast broadband speed is becoming crucial to the saleability of a house. Nearly 74% said that broadband was 'Crucially Important' to their home life and just 1.7% admitted that it was 'Not Important'.

There is every reason to assume that fast broadband is just as important to people looking to rent. Nearly 50% of people in the survey were actually willing to pay more for a house with fast broadband. Well over one third said they would pay more for a hotel room with fast broadband.

Clearly access to fast broadband is crucial to a significant and growing number of people. Landlords who recognise this trend are likely to command the highest rents.

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